personalization

gb/pˌɚsənələzˈeɪʃən/ us/pˌɚsənələzˈeɪʃən/

B2 Αγγλικά

Σημασίες

0 σημασίες

Ουσιαστικό C1 process

customizing for one person

making something fit one person

Μοτίβο χρήσης: personalization of [something]; [something]'s personalization

Συχνό λάθος:

Learners often confuse personalization (for a particular person) with general customization (choosing options for yourself, not always person-specific).

Συνώνυμα

customization (Often emphasizes choosing options; personalization emphasizes fit to a specific person.) | tailoring (Highlights careful adjustment to match needs or preferences.) | individualization (More formal; stresses making something suitable for an individual.)

Αντώνυμα

standardization (Making things the same for everyone rather than person-specific.) | genericness (Lack of individual detail or fit.)

Συνδυασμοί λέξεων

Θέματα

daily_life |business |products_services

Παραδείγματα

The app offers personalization so you can choose your own layout and notifications.
Good personalization can make a service feel more helpful and less frustrating.
The company is investing in personalization to better serve different customers.

Παραδείγματα για μαθητές

I like the personalization in this app.
Personalization makes the service feel better for me.

Ουσιαστικό business C1 process

data-based tailoring of content

using data to show people different things

Μοτίβο χρήσης: personalization based on [data]; personalization for [users/customers]

Συχνό λάθος:

Personalization is sometimes mistaken for privacy settings; it refers to tailoring, not to data protection itself.

Συνώνυμα

targeting (Usually narrower, often about ads; personalization can cover the whole user experience.) | segmentation (Groups users into categories, while personalization often aims at the individual.)

Αντώνυμα

one-size-fits-all (Same content or experience for everyone.) | broadcasting (Sending the same message to a broad audience without tailoring.)

Συνδυασμοί λέξεων

Θέματα

technology |business |marketing |internet

Παραδείγματα

Streaming services rely on personalization to recommend shows you might like.
The website’s personalization is based on your recent searches and purchases.
Stronger personalization increased email open rates, but some customers found it intrusive.

Παραδείγματα για μαθητές

This site uses personalization to suggest videos.
Personalization changes what I see online.

Ουσιαστικό B2 process

adding a name or design

putting your name or photo on something

Μοτίβο χρήσης: personalization of [an item]; free/premium personalization

Συχνό λάθος:

Learners may use personalization when they mean personal message; a message is usually called an inscription or note.

Συνώνυμα

monogramming (More specific: adding initials (often in a decorative style).) | engraving (A specific method of adding text to an item, especially metal or glass.)

Αντώνυμα

blank (No name, initials, or personal marking added.) | off-the-shelf (Standard item with no personal additions.)

Συνδυασμοί λέξεων

Θέματα

shopping |gifts |daily_life

Παραδείγματα

The mug comes with free personalization, so you can add a name.
We paid extra for personalization on the wedding invitations.
Double-check the spelling before you submit the personalization.

Παραδείγματα για μαθητές

I want personalization on this gift.
They offered free personalization.

Ουσιαστικό technical C1 state

thinking things are about you

believing everything is about you

Μοτίβο χρήσης: personalization of [events/other people's actions]

Συχνό λάθος:

This sense is different from making something personal (customizing); it refers to a thinking pattern.

Συνώνυμα

self-blame (Overlaps when personalization involves assuming you caused a negative event.)

Αντώνυμα

objectivity (Interpreting events based on evidence rather than personal assumptions.) | decentering (A therapy concept: seeing thoughts and events without making them about oneself.)

Συνδυασμοί λέξεων

Θέματα

psychology |health |emotions

Παραδείγματα

In therapy, she learned to spot personalization when a coworker seemed distant.
Personalization can make neutral events feel like criticism.
The counselor helped him challenge his habit of personalization and self-blame.

Παραδείγματα για μαθητές

I try to stop personalization when I feel anxious.

Γραμματική

Λημματική μορφή

personalization

IPA

GB/pˌɚsənələzˈeɪʃən/

US/pˌɚsənələzˈeɪʃən/

Συλλαβές και τόνος

per - son - al - iz - a - tion (6 συλλαβές)

Stress on 4th syllable (iz)

Τύποι λέξης

Noun

Base: personalization
Plural: personalizations

Οικογένεια λέξεων

Forms

personalizations noun

Core family

person noun A1 personal adjective A2 personalize verb B2 personally adverb B1

Related words

personalized adjective personality noun A2 interpersonal adjective B2

Negative and opposite forms

impersonal adjective B2

Advanced or less common

depersonalize verb depersonalization noun

Εκφράσεις

hyper-personalization

/hˈaɪpɚ pˌɚsənələzˈeɪʃən/

fixed phrase business

extremely detailed personalization

very strong personalization

Παραδείγματα

The brand promises hyper-personalization based on live shopping behavior.
Some customers find hyper-personalization helpful, while others find it creepy.
Hyper-personalization requires careful data governance.

mass personalization

/mˈæs pˌɚsənələzˈeɪʃən/

fixed phrase business

personalization for a broad market

personalization for lots of customers

Παραδείγματα

Nike became known for mass personalization of shoes through online design tools.
Mass personalization lets customers choose colors without slowing production.
The company shifted from custom orders to mass personalization.