brand
gb/bɹˈænd/ us/bɹˈænd/
A2
English
~ 1000
márka, védjegy, márkát épít, márkáz, pozicionál, égetett bélyeg, billog, égetett bélyeggel megjelöl, beleéget, billogoz
NOUN
A2
1
Usage pattern:
[company/organization] brand
Nike is one of the most recognizable sportswear brands in the world.
A Nike a világ egyik legismertebb sportruházati márkája.
The company is trying to build its brand among younger consumers.
A cég igyekszik építeni a márkáját a fiatalabb fogyasztók körében.
She works in marketing, focusing on brand development.
Learner examples
Coca-Cola is a famous brand.
A Coca-Cola híres márka.
That brand makes good shoes.
Az a márka jó cipőket gyárt.
I like this brand because it is cheap.
Common mistake:
Learners sometimes confuse 'brand' with 'logo'. A logo is the visual design; the brand includes the name, reputation, and identity.
Meaning
Company or product name
Collocations
brand name
|brand image
|brand loyalty
|brand identity
|brand recognition
Synonyms
trademark (Legal term for a protected name or symbol.)
|
label (Often used for fashion or music brands; less formal.)
Antonyms
generic (Refers to products without a specific brand name.)
Themes
business
|marketing
|commerce
|communication
Definition
The name or symbol that shows who makes a product or service.
A name, term, design, symbol, or combination used to identify a company's products or services and distinguish them from competitors.
NOUN
A2
2
márka
A2
Usage pattern:
[brand] of [product]
This store sells many brands of coffee.
Ez az üzlet sokféle kávémárkát árul.
What brand of phone do you use?
Milyen márkájú telefont használsz?
They switched to a cheaper brand to save money.
Learner examples
I bought a new brand of tea.
Vettem egy új márkájú teát.
What brand is your car?
Milyen márkájú az autód?
This is my favorite brand of chocolate.
Meaning
Type of product by make
Collocations
different brands
|choose a brand
|favourite brand
Synonyms
make (Commonly used for cars or machines to indicate manufacturer.)
Antonyms
unbranded (Without a company name or label.)
Themes
commerce
|daily life
|business
|daily_life
Definition
A kind of product made by one company.
A particular type of product made by a specific company, often known for certain qualities.
VERB
B1
3
Usage pattern:
to brand [something] as [adjective/noun]
The company branded its new line as eco-friendly.
A cég környezetbarátként pozicionálta az új termékcsaládját.
They branded the event as the biggest festival of the year.
A rendezvényt az év legnagyobb fesztiváljaként hirdették.
He was unfairly branded a troublemaker by the media.
Learner examples
We branded our shop as friendly and cheap.
A boltunkat barátságos és olcsó helyként pozicionáltuk.
The school branded the trip as educational.
Az iskola tanulmányi kirándulásként hirdette meg az utat.
The media branded him as dangerous.
Meaning
Give distinctive identity
Collocations
brand a product
|brand an event
|branded as
Synonyms
label (Can mean to describe or name something; less about marketing.)
Antonyms
rebrand (To change the image or identity of something already branded.)
Themes
business
|marketing
|communication
Definition
To give something a special name and image so people know it.
To create and promote a distinctive name, image, or identity for something.
NOUN
B2
4
billog
C1
Usage pattern:
a brand on [object/animal]
The rancher put his brand on the cattle.
A marhatenyésztő ráütötte a billogját a marhákra.
The wooden box carried the brand of the shipping company.
A faládán a szállítócég égetett bélyege volt.
In the past, criminals were given a brand as punishment.
Learner examples
The farmer put his brand on the cow.
A gazda ráütötte a billogját a tehénre.
There is a brand on the box.
A dobozon égetett bélyeg van.
They used fire to make a brand on the wood.
Meaning
Mark burned to show ownership
Collocations
cattle brand
|branding iron
Synonyms
mark (General term for visible sign; not necessarily burned.)
Themes
farming
|history
|core_vocabulary
|animals
Definition
A mark made with heat on skin or other things to show who owns it.
A mark made by burning into skin, wood, or other material, traditionally to show ownership or origin.
VERB
B2
5
Usage pattern:
to brand [animal/object/person] with [mark]
They branded the cattle before sending them to pasture.
Legelőre hajtásuk előtt égetett bélyeggel jelölték meg a marhákat.
The craftsman branded each chair with his logo.
A kézműves minden székbe beleégette a logóját.
In ancient times, slaves were branded to show ownership.
Learner examples
The farmer branded the cow.
A gazda égetett bélyeggel jelölte meg a tehenet.
He branded the wood with his name.
Beleégette a nevét a fába.
They branded the horse with a sign.
Meaning
Mark by burning with heat
Collocations
brand cattle
|brand with logo
Synonyms
sear (To burn the surface strongly; not necessarily to mark ownership.)
Themes
farming
|history
|health
|body
Definition
To make a mark by touching skin or other things with something very hot.
To make a permanent mark on skin, wood, or other material by burning with a hot object.
Grammar
Dictionary form
brand
IPA
GB/bɹˈænd/
US/bɹˈænd/
Syllables & stress
brand (1 syllable)
Stress on 1st syllable (brand)
Word forms
Noun
- Base: brand
- Plural: brands
Verb
- Base: brand
- 3rd Person Singular: brands
- Present Participle: branding
- Past: branded
Word family
Forms
brands
noun
branding
verb
branded
verb
Related words
rebrand
verb
rebranding
noun
Negative and opposite forms
unbranded
adjective
Advanced or less common
brandable
adjective
Expressions
brand loyalty
1/bɹˈænd lˈɔɪəlti/
fixed phrase
Preference for one brand's products
When people keep buying from the same company because they like it or trust it.
Examples
- Brand loyalty keeps customers coming back even if prices rise.
- Strong brand loyalty can be hard for competitors to break.
off-brand
1/ˈɔf bɹˈænd/
fixed phrase
Not well-known brand product
A product that is not made by a famous company; usually cheaper.
Examples
- We bought an off-brand phone charger to save money.
- Off-brand cereals are often just as good as big brands.
brand new
1/bɹˈænd njˈu/
fixed phrase
Completely new and unused
Completely new; never used before.
Examples
- This phone is brand new; I bought it yesterday.
- I just bought a brand new car.
- He drove away in a brand-new car.
- She came to work in a brand new dress.