monetization
Turning something into revenue
making money from something, especially something online or something that was not earning money before
monetization of [something]; [something] monetization
- The app's monetization relies on subscriptions and in-app purchases.
- Many creators build an audience first and think about monetization later.
- The company changed its monetization model after ad revenue fell.
- The blog's monetization started with ads.
- Good monetization helps a free app earn money.
Converting value into money
changing something of financial value, such as an asset or debt, into money or cash
monetization of [assets/debt/a deficit]; [asset/debt] monetization
- The government denied that its bond-buying program amounted to debt monetization.
- The company considered asset monetization to raise cash from underused properties.
- Economists debate whether deficit monetization would increase inflation.
- The sale was a form of asset monetization.
- Debt monetization can affect prices.
Putting value in money terms
calculating the money value of something that usually has no price
monetization of [benefits/costs/time/environmental damage]
- The analysis included monetization of the health benefits from cleaner air.
- Some researchers reject the monetization of human life in safety calculations.
- Monetization of travel-time savings helped compare the two transport projects.
- The study used monetization to compare different benefits.
- Base: monetization
- Plural: monetizations
ad monetization
1Revenue from advertising
making money by showing ads
- The gaming studio improved ad monetization without adding too many pop-ups.
- Ad monetization fell after advertisers reduced their budgets.
- Publishers often balance ad monetization against user experience.
app monetization
1App revenue methods
how an app makes money
- App monetization is difficult if users are unwilling to pay for premium features.
- The developers tested several app monetization options before choosing subscriptions.
- In-app purchases became the game's main app monetization method.
asset monetization
1Generating money from assets
using assets to get cash or earn revenue
- The airline explored asset monetization by selling and leasing back some aircraft.
- Asset monetization helped the company reduce debt without issuing new shares.
- Governments sometimes use asset monetization to raise funds from public infrastructure.
content monetization
1Earning money from content
making money from videos, articles, podcasts, or other content
- Content monetization has become harder for small publishers that depend on ad revenue.
- The platform offers several content monetization tools for creators.
- She teaches artists about content monetization through courses and sponsorships.
data monetization
1Creating value from data
using data to make money or create business value
- The retailer invested in data monetization by selling market insights to suppliers.
- Privacy rules have changed how companies approach data monetization.
- Better analytics turned customer data monetization into a major source of value.
debt monetization
1Financing debt by creating money
when a central bank helps pay government debt by creating money
- Critics described the central bank's bond purchases as debt monetization.
- Debt monetization can reduce short-term funding pressure but may raise inflation fears.
- The finance minister denied that the policy involved direct debt monetization.
monetization model
1Method of making revenue
the main way a product or service earns money
- The platform uses a freemium monetization model.
- Their monetization model depends heavily on transaction fees.
- The old monetization model stopped working when users began blocking ads.
monetization strategy
1Plan for earning revenue
a plan for making money from something
- We need a monetization strategy before we launch the free app.
- Her newsletter's monetization strategy combines sponsorships and paid memberships.
- Investors asked the startup to explain its long-term monetization strategy.