redirect
change where something goes
To make something or someone go to a different place or in a different direction than before.
to redirect [something] to [a place/person]
- Police redirected traffic onto side streets after the accident.
- Due to bad weather, the airline redirected the flight to an alternative airport.
- The company redirected all customer calls to its new support center.
- Please redirect any mail for Sarah to our London office.
- We had to redirect the shipment after the warehouse closed unexpectedly.
- The police redirected the cars to another road.
- Please redirect the letter to my new address.
- They redirected the plane to a different city because of the storm.
- The manager redirected calls to the new office.
- We redirected the package to his home.
send a user to another webpage
On the internet, to move a user or browser from one webpage to a different webpage automatically.
to redirect [someone] to [a website/page]
- The old domain now redirects visitors to our new website.
- Clicking that link will redirect you to an external payment page.
- The IT team set up a script to redirect mobile users to a simplified version of the site.
- This button should redirect the user to the login screen after registration.
- If the page is missing, the server will redirect you to the homepage.
- The link redirects you to another website.
- Our old site redirects to the new address.
- When you log out, the page redirects you to the home page.
- The page redirected me to a login form.
- They redirected all users to a secure page.
shift someone’s focus or energy
To help a person change what they are thinking about or using their energy on, from one thing to another.
to redirect [someone’s] [attention/energy/efforts] to [something]
- Teachers often redirect students’ attention when the class gets noisy.
- The coach tried to redirect the player’s frustration into extra practice.
- We need to redirect our efforts toward solving the root cause of the problem.
- She gently redirected the conversation away from politics.
- Therapists help patients redirect negative thoughts into more helpful ones.
- The teacher redirected the children’s attention to the book.
- He redirected his energy from games to study.
- They redirected their efforts to a new project.
- She redirected the talk to a safer topic.
- The manager redirected the team’s focus to quality.
send future mail or calls elsewhere
To set a rule so that new mail, messages, or calls go to a different place or person.
to redirect [mail/calls/emails] to [someone/somewhere]
- We arranged to have the postal service redirect our mail to our new apartment.
- Please redirect all client calls to my assistant while I’m away.
- You can set your phone to redirect unknown numbers to voicemail.
- The IT team configured the server to redirect support emails to a shared inbox.
- After the department moved, the office redirected faxes to the new number.
- The post office redirected his letters to his new home.
- Please redirect any calls for me to my mobile phone.
- She redirected work emails to her new address.
- My phone redirects strange numbers to voicemail.
- They redirected messages to the main office.
automatic transfer from one URL to another
On the internet, a setting that moves you from one webpage to a different page automatically.
to set up a redirect from [URL] to [URL]
- We put a 301 redirect on the old product page to preserve our search rankings.
- If you change your domain, setting up proper redirects is essential.
- The site isn’t working because the redirect is stuck in a loop.
- They created a temporary redirect while the main page was under maintenance.
- Our analytics show that most visitors arrive via a redirect from our main campaign page.
- The web developer added a redirect from the old page to the new page.
- There is a redirect, so the old link still works.
- We set a temporary redirect while we fix the site.
- The redirect sends users from .com to .org.
- Without a redirect, users see an error page.
- Base: redirect
- 3rd Person Singular: redirects
- Present Participle: redirecting
- Past: redirected
be redirected to
1be automatically sent elsewhere online
To be moved to a different website or page automatically, usually when you open a link or type a web address.
- You will be redirected to a secure payment page after you click "Buy".
- If the file has moved, you will be redirected to its new location.
redirect attention
1shift focus to something else
To help people stop looking or thinking about one thing and start looking or thinking about another thing.
- The teacher tried to redirect attention back to the lesson.
- The company used a charity event to redirect attention away from the scandal.
redirect resources
1move money or effort to new projects
To use money, time, or workers for a new project instead of the old one.
- The government plans to redirect resources from defense to education.
- We need to redirect resources toward products that are actually profitable.
redirect traffic
1send vehicles along a new route
To make cars and other vehicles use a different road or path.
- After the crash, police had to redirect traffic through the side streets.
- Roadworks will redirect traffic away from the city center this weekend.